1. How We Utilize Your Personal Information
Do we disclose your information to third parties (excluding business sales or purchases or similar events)? No.
At MakesYouFluent, we highly value your privacy and strive to maintain it. We prioritize the security of your personal information and do not store credit card details. All transactions are securely processed through our portal. When you visit MakesYouFluent or any related pages or sub-pages on our site, we collect information transmitted by your computer, tablet, or mobile phone. This information includes your computer’s IP address, device identifiers, operating system, location, standard web logs, and other available web data. Additionally, we gather information relevant to our services, such as the contact details you provide on our website, including your name, email address, home address, phone number, and similar information.
The Order Information we collect is primarily used to fulfill orders placed through the Site, which includes processing payment details, arranging shipment, and providing invoices and order confirmations. Moreover, we utilize this Order Information to:
- Communicate with you
- Screen orders for potential risk or fraud
- Provide you with information or advertising related to our products or services based on your preferences
The Device Information we collect aids in identifying potential risks and fraud, specifically through your IP address. Furthermore, it assists us in improving and optimizing our Site. For instance, we generate analytics to better understand how our customers browse and interact with the Site, as well as evaluate the effectiveness of our marketing and advertising campaigns.
2. Personal Information We Gather
Our primary objective in collecting personal information is to offer you a secure, seamless, efficient, and personalized experience. We may utilize your personal information to:
- Process your orders on MakesYouFluent
- Send you notifications regarding your transactions or shipments
- Enhance our customer support
- Customize, measure, and improve our services
- Tailor our website based on user behavior
- Provide targeted marketing, service update notices, and promotional offers in accordance with your communication preferences
- Conduct security checks related to the use of our services
- Contact you via email or your preferred communication method
During your visit to the Site, we collect specific information about your device, including details about your web browser, IP address, time zone, and certain cookies installed on your device. Additionally, as you navigate through the Site, we gather information about the individual web pages or products you view, the websites or search terms that referred you to our Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We employ the following technologies to collect Device Information:
- “Cookies” are data files placed on your device or computer, often including an anonymous unique identifier. To learn more about cookies and how to disable them, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about your browsing activities on the Site.
Additionally, when you make a purchase or attempt to do so through the Site, we collect certain information, including your name, billing address, shipping address, payment information (such as credit card or debit card numbers), email address, and phone number. We refer to this information as “Order Information.”
3. Do Not Track
Please note that we do not modify our data collection and usage practices in response to Do Not Track signals from your browser.
4. Sharing Your Data With Others
We may disclose your personal data to any member within our group of companies, which includes subsidiaries, our ultimate holding company, and its subsidiaries, to the extent reasonably necessary for the purposes outlined in this notice. This may involve internal administrative purposes, as well as the provision or sharing of IT, payment, marketing services, or data centers within the group.
We may disclose your personal data to our insurers and/or professional advisers as reasonably necessary for obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or establishing, exercising, or defending legal claims in court proceedings or other judicial or administrative procedures.
To protect your personal data and fulfill our legal obligations, we may disclose your personal data to our anti-fraud, risks, and compliance providers.
For the purposes of processing your payments, transferring funds, and addressing payment-related complaints and queries, we may share your personal data with our payment service providers. We only share service data with our payment services providers to the extent necessary for these purposes.
In specific cases where it is reasonably necessary to provide particular services, we may disclose your personal data to other service providers. This includes server providers, email service providers, data analysis or marketing service providers, call centers, customer satisfaction surveys, or market research. We take all necessary measures to ensure that these subcontractors implement appropriate organizational and technical measures to safeguard the security and privacy of your personal data.
Additionally, we may disclose your personal data if it is necessary to comply with a legal obligation, protect your vital interests or those of another natural person, or for the establishment, exercise, or defense of legal claims.
The entities mentioned in this section may be located outside the European Union and European Economic Area. If we transfer your personal data to these entities, we will take all necessary measures, as indicated in the relevant legal acts, to ensure the proper security of your privacy. This may include signing standard contractual clauses for data transfer. To obtain more information regarding the appropriate safeguards, please contact us via email at [email protected].
5. Data Retention Period
Your personal data processed for any purpose or purposes will not be retained for longer than necessary. In any case, the data will be kept for no longer than:
- Account data: Up to 5 (five) years following your last account update
- Service data: Up to 5 (five) years following the end of service provision
- Messaging data: Up to 2 (two) years following your consent or, in the case of messaging data sent to existing clients to maintain and enhance customer relations, up to 2 (two) years following the end of service provision, unless you withdraw your consent earlier or object to such processing
- Correspondence data: Up to 6 (six) months following the end of the communication
In certain cases, it may not be possible for us to specify in advance the exact periods for which your personal data will be retained. For instance, device data will be retained for as long as necessary for the relevant processing purposes.
Regardless of the other provisions in this section, we may retain your personal data if it is necessary to comply with a legal obligation, protect your vital interests or those of another natural person.
6. Behavioral Advertising
As explained earlier, we utilize your Personal Information to provide you with targeted advertisements or marketing communications that we believe may interest you. To learn more about how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You have the option to opt out of targeted advertising using the following links:
7. Your Rights
If you are a resident of the European Union, you have the right to access the personal information we hold about you and request corrections, updates, or deletions. To exercise this right, please contact us using the contact information provided below.
Moreover, if you are an EU resident, please note that we process your information to fulfill contracts we may have with you (such as orders placed through the Site) or for our legitimate business interests as listed above. Additionally, please be aware that your information may be transferred outside of Europe, including to Canada and the United States.
The Site is not intended for individuals under the age of 18.
10. Contact Us
For more information about our privacy practices, if you have questions, or if you wish to file a complaint, please contact us via email at [email protected].